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DigiTS
Beverages & Tobacco

Route to market software for Beverages & Tobacco

High-velocity categories with cooler estates, strict regulation and dense outlet coverage.

How Beverages & Tobacco distribution works

Beverage and tobacco distribution is built on density. Reps cover large numbers of small outlets daily or on alternate days, and many of those outlets hold a brand-owned cooler that has to stay stocked, working and full of the right product. In tobacco, display and promotion are tightly restricted, and the rules change from market to market.

DigiTS keeps in-store workflows short enough for routes of 40 or more outlets a day, registers every cooler against its outlet with serial number and service history, and records purity audits with photo evidence. Display and promotion rules are configured per market and category, so reps work within the rules that apply where they are.

The reality

What makes Beverages & Tobacco distribution hard

  • Very dense outlet coverage with daily or alternate-day cycles
  • Large cooler and chiller estates deployed across the trade
  • Coolers stocked with competitor product
  • Tight regulatory restrictions on display and promotion
  • Empties and returnable packaging to recover
How DigiTS handles it

Configured for the way this sector runs

High-density route productivity

Fast in-store workflows built for reps covering 40+ outlets a day.

Cooler and asset register

Every chiller tracked by serial, outlet, condition and service history.

Purity audits

Verify with photo evidence that branded coolers hold your product, not the competition's.

Regulatory-aware workflows

Configure display and promotion rules that differ by market and category.

Empties and returns tracking

Account for returnable packaging issued and recovered by outlet.

Recommended modules

Where Beverages & Tobacco businesses usually start

Sales Force Automation

Run van sales, pre-sales, delivery and collection from one paperless mobile app — fully integrated with your ERP.

Explore

Merchandising

Turn shelf execution into measurable data — planogram compliance, share of shelf, competitor and asset tracking.

Explore

Field Service Management

Schedule, dispatch and complete service jobs in the field — with parts, SLAs, checklists and signed job cards.

Explore
Questions

Beverages & Tobacco distribution questions

How do we know our coolers hold our product?

Reps run purity audits during the visit and photograph what each cooler holds, so a chiller stocked with a competitor's product is flagged the day it is found.

Can a cooler fault be reported from the outlet?

Yes. The rep raises the fault from the visit straight into Field Service Management, linked to the cooler's serial number and service history.

Can display and promotion rules differ by country?

Yes. Display and promotion rules are configured per market and per category, which matters most in tobacco, where restrictions vary from one country to the next.

Does DigiTS track empties and returnable packaging?

Yes. Returnable packaging is recorded as issued and recovered at each outlet, so balances stay visible and missing empties can be followed up.

Live walkthrough

See DigiTS configured for Beverages & Tobacco

Bring one of your real routes and your actual pricing rules to the session. We will show you the workflow your team would use, not a generic demo.

Request a demo

Or email sales@digitsrtm.com